A book funnel built around your readers

Your book starts the conversation

Give it somewhere to go. Bring your book, reader relationships, and follow-up together in Storybase, and build a path to your services, community, and brand.

Shawn Priddy’s 2 Important in Storybase: author dashboard, reader experience, and personal sharing. Illustrative account activity.

What is a book funnel?

A book funnel is a path from discovering your book to taking a next step with you. That might mean joining your community, exploring your services, or sharing your work. Storybase connects the book, the reading experience, and the follow-up along that path.

One book. More possibility.

From first read to lasting connection

Imagine Shawn Priddy sharing 2 Important with a leader who works behind the scenes. The book earns their attention. Storybase gives Shawn a way to understand their goals, invite them into coaching, and help his ideas reach the next leader.

Shawn Priddy
Shawn Priddy · 2 ImportantAuthor & coach for second-in-command leaders
Imagine the journey with Shawn. A real book; illustrative reader connections.

01Connect

Start with something worth sharing

After a conversation with a second-in-command leader, Shawn sends 2 Important with a note about why he thought of them. The welcome feels personal, with the book and an invitation to keep in touch together.

  • A branded book page for discovery and sharing
  • Personal notes that make the introduction yours

02Understand

Learn who is leaning in

Maya wants to lead well without being the person in charge. Her answers and reading activity give Shawn context for the conversation, bringing a real person into his audience instead of leaving a download on its own.

  • Reader names and emails in your audience
  • Custom questions and chapter insights on Plus

03Engage

Give the ideas room to take hold

The first chapter asks what it means to become a leader others trust. Shawn can build on that moment with a companion course and reflection through his author-trained AI, helping readers connect the book to their own work.

  • Reading and listening in the browser or app
  • Companion courses on Plus
Inside the book

Your Last Name

How do you become the kind of leader that leaders trust? The answer I found is counterintuitive. At forty years old, I sat at the kitchen table with bills stacked in three uneven piles—mortgage, credit cards, utilities—and no clear way forward. The house was quiet. Kim had gone to bed an hour earlier, and I’d told her I’d be in soon, but I couldn’t move.

2 ImportantShawn Priddy
Make it your ownWhere could you lead with more confidence?Ideas that stay with you.
1 / 2

04Follow up

Make the next invitation relevant

A reader exploring coaching needs a different next step from someone who wants to stay connected. Shawn starts with a flow shaped around his book and goals, then makes the messages and invitations his own.

  • Email sequences and text steps in one builder
  • Invitations into coaching, community, or advocacy

Reader flows on Plus. Text messaging requires setup and reader opt-in.

Example flow · Shawn’s goals

05Grow

Help one connection become many

A leader who found themselves in 2 Important may know someone who needs it next. Shawn’s ambassador program gives that recommendation a place to go, with sharing tools and a connection back to the person who made it.

  • Your own ambassador program and sharing tools
  • Attribution and commission tools on Pro
2 Important digital cover

Published with Storybase

Read the book behind the journey

Open 2 Important by Shawn Priddy. Read the first chapter and experience the starting point for yourself.

An actual book. A chapter you can read right here.
United in Crisis by Daniel Geraci

Customer story

A book that introduces a mission

Daniel Geraci shares United in Crisis to help people understand the work of disaster-response church networks. Through Storybase, 47 readers have claimed a shared copy and given him permission to keep their contact details.

Read Daniel’s story →Verified September 18, 2026. Unique accounts, excluding author and admin accounts.

Inside Storybase

From invitation to reader connection

See the journey with Shawn Priddy’s 2 Important, from the book page to a personal invitation and a new reader.

Introduce your book, let readers sample it, and give them a place to get their copy.

Shawn’s real book. Illustrative reader details.

Building your book funnel

No. A free book can introduce your ideas to more people; a paid book can be the beginning of the relationship too. Choose an offer that fits your goals, then give readers a clear reason to stay connected.

Yes. Bring an existing ebook or start with your manuscript. Storybase has publishing tools for preparing your ebook, audiobook, print layout, and cover. You keep your book rights.

Choose a next step that fits the ideas in your book and the people reading it. That could be a consultation, a companion course, your community, or an invitation to share your work. Storybase helps you build the messages and reader flows around that goal.

Readers can read and listen in their browser or use the Storybase app. Your book page gives them a place to start, with your book and next-step invitations together.

Yes. Author Plus includes integrations with Mailchimp, ActiveCampaign, and GoHighLevel. You can also build reader flows and send email within Storybase.

Author Free includes your book page and reader roster. Plus adds expanded sharing, engagement insights, companion courses, and reader flows. Pro adds custom offers and ambassador programs. Production usage, messaging limits, and sales terms apply; see the pricing page for current plan details.

Your first step

Build your first reader journey

  1. 01

    Choose your book

    Bring a published ebook or prepare one from your manuscript. Give it a page people can discover.

  2. 02

    Choose the next step

    Decide what a reader could do with you: explore a service, join a community, or share the book.

  3. 03

    Make the invitation yours

    Shape your welcome and follow-up around the book, the reader, and the relationship you want to build.