A book funnel built around your readers
Your book starts the conversation
Give it somewhere to go. Bring your book, reader relationships, and follow-up together in Storybase, and build a path to your services, community, and brand.

What is a book funnel?
A book funnel is a path from discovering your book to taking a next step with you. That might mean joining your community, exploring your services, or sharing your work. Storybase connects the book, the reading experience, and the follow-up along that path.
One book. More possibility.
From first read to lasting connection
Imagine Shawn Priddy sharing 2 Important with a leader who works behind the scenes. The book earns their attention. Storybase gives Shawn a way to understand their goals, invite them into coaching, and help his ideas reach the next leader.
01Connect
Start with something worth sharing
After a conversation with a second-in-command leader, Shawn sends 2 Important with a note about why he thought of them. The welcome feels personal, with the book and an invitation to keep in touch together.
- A branded book page for discovery and sharing
- Personal notes that make the introduction yours
02Understand
Learn who is leaning in
Maya wants to lead well without being the person in charge. Her answers and reading activity give Shawn context for the conversation, bringing a real person into his audience instead of leaving a download on its own.
- Reader names and emails in your audience
- Custom questions and chapter insights on Plus
03Engage
Give the ideas room to take hold
The first chapter asks what it means to become a leader others trust. Shawn can build on that moment with a companion course and reflection through his author-trained AI, helping readers connect the book to their own work.
- Reading and listening in the browser or app
- Companion courses on Plus
Your Last Name
How do you become the kind of leader that leaders trust? The answer I found is counterintuitive. At forty years old, I sat at the kitchen table with bills stacked in three uneven piles—mortgage, credit cards, utilities—and no clear way forward. The house was quiet. Kim had gone to bed an hour earlier, and I’d told her I’d be in soon, but I couldn’t move.
2 ImportantShawn Priddy04Follow up
Make the next invitation relevant
A reader exploring coaching needs a different next step from someone who wants to stay connected. Shawn starts with a flow shaped around his book and goals, then makes the messages and invitations his own.
- Email sequences and text steps in one builder
- Invitations into coaching, community, or advocacy
Reader flows on Plus. Text messaging requires setup and reader opt-in.
05Grow
Help one connection become many
A leader who found themselves in 2 Important may know someone who needs it next. Shawn’s ambassador program gives that recommendation a place to go, with sharing tools and a connection back to the person who made it.
- Your own ambassador program and sharing tools
- Attribution and commission tools on Pro

Published with Storybase
Read the book behind the journey
Open 2 Important by Shawn Priddy. Read the first chapter and experience the starting point for yourself.
An actual book. A chapter you can read right here.
Customer story
A book that introduces a mission
Daniel Geraci shares United in Crisis to help people understand the work of disaster-response church networks. Through Storybase, 47 readers have claimed a shared copy and given him permission to keep their contact details.
Read Daniel’s story →Verified September 18, 2026. Unique accounts, excluding author and admin accounts.Inside Storybase
From invitation to reader connection
See the journey with Shawn Priddy’s 2 Important, from the book page to a personal invitation and a new reader.
Introduce your book, let readers sample it, and give them a place to get their copy.
Shawn’s real book. Illustrative reader details.
Building your book funnel

Your first step
Build your first reader journey
- 01
Choose your book
Bring a published ebook or prepare one from your manuscript. Give it a page people can discover.
- 02
Choose the next step
Decide what a reader could do with you: explore a service, join a community, or share the book.
- 03
Make the invitation yours
Shape your welcome and follow-up around the book, the reader, and the relationship you want to build.
Still preparing your book?Explore the publishing tools


A path from reader to coaching client.
